Like with many other trends, to ask this question is not absurd. In fact, it might even be a smart move to deliberate the longevity of social media marketing because so many trends have come and gone in these past two decades that it’s hard to put your certainty...
Consideration is the second stage of the marketing funnel where a marketer tries to increase the interest of a potential customer and moves it closer to the purchase stage. Though there are some similar strategies in the awareness and consideration stages yet there is...
A marketing funnel is simply a framework in which we define how a customer is introduced to the brand and how they will become a loyal paying customer. The marketing funnel shows step by step process of how a customer is introduced to a certain product or a service...
To create a great digital marketing campaign a business should understand the importance of customer personas. Understanding customer personas will help your business understand the exact needs and wants of your target customers. Introduction To Customer...
The differences are endless between the B2B market and the B2C market. As a digital marketing agency, it is important to ask: Is Digital Marketing A B2B Business Or A B2C Business? The realm of digital marketing is not small. In fact, it is expanding and growing as...
